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Launching Your Pinterest: What You Need to Know
Pinterest has evolved into more than just a platform for inspiration—it’s a powerful tool for driving traffic, building your brand, and showcasing your business. Whether you’re a blogger, an entrepreneur, or a content creator, having a well-curated Pinterest presence can significantly benefit your online efforts. In this post, we’ll explore why Pinterest is important, how…
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The Best Truly Free Ways to Create Your Email Signature
There are plenty of ways you can create your email signature. One may say TOO MANY. And guess what? They are not always free. So what is the end result? A feeling of overwhelm and confusion over creating the simplest task – crucial to your burgeoning business – your email signature. We know that email…
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Things to Consider for your Privacy Policy
What to Include in a Privacy Policy for an Australian Website A privacy policy is a crucial document for any Australian website, as it outlines how you collect, use, store, and protect the personal information of your visitors and customers. Not only is it a legal requirement under the Privacy Act 1988 (Cth) and the…
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What Software Can I Use To Design A Marketing Email?
Many of us are probably at the point where we are signed up for Marketing Automation tools for all of our digital marketing needs, especially if you are sending a lot of marketing emails. But what about the times when you’re working with a third party provider and you need to send a copy of…
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Why Image-Only Marketing Emails Are Less Effective Than HTML-Based Emails
When it comes to designing eDMs (email marketing campaigns), the structure of your messages can significantly influence your results. While image-only emails might appear visually striking and there is more control over the design, they often fall short when compared to HTML-based emails that blend text and images. Here’s why HTML-based emails are a better…