Category: Marketing

  • What Software Can I Use To Design A Marketing Email?

    Many of us are probably at the point where we are signed up for Marketing Automation tools for all of our digital marketing needs, especially if you are sending a lot of marketing emails. But what about the times when you’re working with a third party provider and you need to send a copy of…

  • Why Image-Only Marketing Emails Are Less Effective Than HTML-Based Emails

    When it comes to designing eDMs (email marketing campaigns), the structure of your messages can significantly influence your results. While image-only emails might appear visually striking and there is more control over the design, they often fall short when compared to HTML-based emails that blend text and images. Here’s why HTML-based emails are a better…